Website Case Study

When Spencer and Alex Gray approached Cooperata to build their new website, we couldn’t have been more excited. Gray Capital was a growing company specializing in real estate investment across 7 states nationally and needed a site that not only coordinated with their newly established brand, but would serve as hub for future investors.


  • Gray Capital LLC


  • Web design
  • UI / UX
  • Website Build


  • 10 Pages
  • Illustrations
  • Icons/Charts
  • WordPress Build


  • SEO
  • Analytics
  • Social Media


Style & Imagery



Poppins Semibold 32pt

Poppins Regular 24pt

Poppins Regular 16pt

Poppins Bold 14pt

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Main Pages

Gray Capital was designed to amplify their existing brand and to provide a clean, streamlined page layout that potential investors would read and navigate. The goal was to encourage conversations and convert interest to sales calls. Special features were added such as an industry blog to build search engine rankings and a chatbot to provide A support when sales staff weren’t available.

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